CLIENT
Cochin University of Science and Technology (CUSAT), located in Kochi, Kerala, India, is a prestigious institution renowned for its commitment to academic excellence and innovation. With a diverse range of programs spanning science, technology, engineering, management, and more, CUSAT provides students with a nurturing environment to explore their passions and achieve their academic and professional goals. The university is a hub of research and creativity, fostering groundbreaking discoveries and pioneering solutions. CUSAT's dedication to inclusivity and cross-cultural exchange makes it a vibrant global community, where knowledge knows no borders.
PROJECT
Our role includes devising a focused digital promotion strategy for their B.Tech and MBA programs. We have successfully set up, monitored, and managed paid promotional campaigns to boost program awareness and generate quality leads. Our collaboration with the CUSAT team has led to proactive suggestions for campaign enhancement. Our efforts are aligned with CUSAT's goals, ensuring effective brand building and program promotion.
RESULTS
Through our partnership with CUSAT, we successfully executed a comprehensive digital promotion strategy for their B.Tech and MBA programs. Our efforts included setting up and monitoring paid promotional campaigns, resulting in increased program awareness and lead generation. We actively collaborated with the CUSAT team, fostering innovation and brand building through strategy discussions. Additionally, our proactive suggestions contributed to campaign refinement. We provided CUSAT with detailed weekly reports, offering valuable insights, best practices, and suggestions for continuous improvement. Together, we achieved the objectives of enhancing program visibility and engagement, laying a strong foundation for CUSAT's future success in admissions-related digital promotion.